A new report, “The Millennial Dad at Work” published today by Daddilife, the UK’s leading platform and community for millennial dads, reveals the seismic shift in how a new generation of working dads view their home and working life. The research, in association with Deloitte, shows that more dads than ever before (58%) are now actively involved in day to day parenting and are looking for workplace flexibility which is still not currently provided by the majority of UK employers.
Over 2000 working dads between the ages of 24-40 were interviewed for the report which is published today as Daddilife launches a new campaign and online hub designed to raise awareness of the issues that working dads face and to kickstart action from business and Government. The hub also provides a wide range of advice and a dedicated online support community for modern day fathers looking for workplace flexibility and an understanding of their parental rights.
Han-Son Lee, Founder of Daddilife said: “Fathers are more involved in day to day parenting than ever before yet many employers cling on to old fashioned views of society where mum stays at home and takes on the childcare and dad works all hours to provide for the family. We know first-hand from listening to working dads in the Daddilife community, that there is a real gap in provision for new working fathers who need support to help them navigate the world of paternity leave, flexible working, and dealing with employers who refuse to listen.
“What is clear from our research is that society is changing fast and if organisations want to retain their best employees, Government and Business need to drive meaningful change for a new generation of fathers. We’ve built our new campaign hub to speed up that change by shining a light on those who are doing it well, and providing the advice that dads desperately need.”
Emma Codd, Managing Partner for Talent at Deloitte, said: “We are delighted to be able to support this important research which has highlighted the change still needed in many businesses when it comes to ways of working and support provided to working parents. Agile working has long been a key priority and focus for Deloitte – enabling everyone to balance their commitments outside work with a successful career is critical to our ability to attract and retain the best people; these findings serve to show why this focus is so important.”
Other striking results to emerge from the research show how existing practices affect mental health; 37% admitting that their mental health is negatively affected as a result of trying to balance work and parental responsibilities. 45% report a negative effect when it comes to being able to switch off, and 61% experiencing feelings of guilt with their partner and 51% guilt with their children at home.
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For more information, please visit www.deloitte.co.uk